A latest report from Studyportals–British Council has recognized the MENA area as one of the crucial dynamic and evolving gamers in international training. Whereas outbound pupil curiosity stays excessive, there’s a clear enhance in college students exploring choices throughout the area.
The report measures “demand” utilizing pupil search and engagement exercise on the Studyportals platform. For 3 consecutive years, engagement with MENA packages has grown, suggesting a big regional shift in behaviour as international pressures affect the place and the way college students select to check; mirroring a wider worldwide pattern during which affordability issues, fluctuating visa insurance policies, and capability constraints in conventional Western locations are encouraging college students to contemplate options nearer to dwelling.
A powerful alignment between program decisions and regional financial priorities accompanies this rising sample. College students proceed to gravitate in the direction of fields carefully linked to native labour market demand, and most notably in laptop science and common enterprise and administration. These preferences replicate the continuing digital and financial transformation shaping most of the MENA economies, additional reinforcing the area’s attraction as a aggressive research setting.
Among the many area’s rising research locations, the United Arab Emirates stands out because the clear chief. Its ecosystem of worldwide department campuses, English language use, and various educational choices attracts considerably larger ranges of engagement than elsewhere in MENA.
“In Dubai, we’ve had a very planned approach to building the higher education sector; this started over 20 years ago. We were the first to create economic trade zones for education, Dubai Knowledge Park, and Dubai National Academy City. We worked over the years to create a very stable, regulatory environment, to attract international campuses,” stated Nitesh Sughnani, director of college rankings on the KHDA, throughout a panel dialogue hosted by Studyportals.
In Dubai, we’ve had a really deliberate strategy to constructing the upper training sector; this began over 20 years agoNitesh Sughnani, KHDA
Saudi Arabia shouldn’t be far behind. Pushed by main nationwide funding in larger training infrastructure, scholarship packages, digital innovation, and expertise growth, Saudi is more and more gaining consideration from each regional and worldwide college students. The enlargement of versatile, blended and on-line studying choices has additionally helped place the county as a powerful vacation spot, aiming to boost accessibility and attraction to college students who maintain monetary or mobility issues.
Different MENA nations (Egypt, Jordan, Lebanon, Morocco, Qatar) are additionally displaying a gentle enhance in visibility, indicating a broader strengthening of the area’s total larger training panorama.
Whereas a lot of this development displays rising curiosity in learning throughout the MENA area, the report additionally highlights how outbound pupil mobility from the area is evolving. For the needs of the report, MENA follows Studyportals’ regional classification, which incorporates Turkey.
In terms of outbound demand, on the bachelor’s degree, Turkey emerges because the main origin market, accounting for 20.6% of whole outbound demand from the MENA area and recording a 2.7% year-on-year enhance (July 2023 – June 2024). Iran, whereas nonetheless a significant supply market with a 13.2% share, skilled essentially the most notable decline, with demand falling by 4.1%. This downturn could also be linked to the easing of the spiritual and political tensions that had been marked, driving outward mobility amongst Iranian college students.
Different important undergraduate supply nations throughout the area embrace the UAE (12.0%), Morocco (10.6%), and Egypt (8.1%), all of which show relative stability or reasonable development.
Notably, Egypt recorded a 2% enhance, suggesting a rising curiosity amongst Egyptian college students in pursuing training overseas amid home pressures and an more and more saturated larger training panorama.
On the grasp’s degree, demand is extra concentrated with Iran and Turkey remaining dominant supply markets and collectively accounting for over 56% of regional demand.
Their trajectories diverge markedly as Turkey data a powerful 5.1% year-on-year enhance in demand to check overseas, whereas Iran skilled a pointy decline, reinforcing the downward pattern noticed on the bachelor’s degree. Moreover, Egypt continues to play a big function, holding an 8.0% share and posting a 2.9% enhance, pushed by a rising youth inhabitants and restricted home postgraduate capability.
The UAE (5.9%), Morocco (5.6%), and Tunisia (4.6%) additionally characteristic as secondary supply markets, though with comparatively modest adjustments in demand.
Though the report confirms that outbound demand from MENA stays regular and resilient, what is especially notable, nonetheless, is the rising curiosity amongst college students learning throughout the area itself.
One of the strategic drivers behind the area’s rising attraction is the excessive focus of transnational training (TNE) establishments working throughout the area. Though Asia nonetheless dominates the worldwide TNE market, the MENA area stands out for the density of international department campuses relative to its inhabitants. This density is rising as a big aggressive benefit.
TNE provision within the area is taking part in greater than a supplementary function, actively shaping the area’s worldwide attractiveness by offering college students with entry to globally recognised {qualifications} that facilitate relocation overseas.
The demand patterns highlighted within the report reveal an in depth alignment between what college students are exploring academically and the abilities MENA economies are prioritising. Laptop science stays the highest space of curiosity throughout the area, supported by nationwide digital transformation plans and the robust push for AI, cybersecurity, and tech innovation.
Packages like engineering and expertise, together with enterprise and administration, proceed to draw substantial engagement as nicely, reflecting the area’s deal with entrepreneurship, financial diversification, and personal sector enlargement. Collectively, these fields exhibit that college students are responding on to the employment panorama formed by nationwide reform agendas.
The report situates MENA inside a shifting international panorama during which conventional vacation spot nations face important strain. Rising tuition charges, extra advanced visa regimes, and elevated capability limitations in Western universities have made learning overseas tougher for a lot of college students. Because of this, the pattern towards regionalisation, college students selecting to stay nearer to dwelling, is accelerating.
“Moving away from the big four, big six, traditional markets, and all of the visa and immigration challenges that are happening has really driven that demand; but also it is the connections that some of these governments have to the employments to building those provisions and knowledge hubs for students that then leads onto building the economy, contributing to the GDP and to really the kind of regional pull and dominance that some of those STEM fields, in particular, have” stated Megan Agnew, international partnerships supervisor at British Council.
This shift performs instantly into MENA’s strengths. With the UAE and Saudi Arabia main the cost and a number of other neighboring nations constructing visibility, the area is more and more in a position to take in mobility that’s being redirected away from saturated international markets.
“We launched an education strategy last year, the Dubai 2033 agenda. This economic and social aspect aims to double Dubai’s GDP over the next ten years, and to be one of the top three cities in the world in various sectors,” defined Sughnani.
“We are moving away from the institution regulations to what the student is focusing on and how we bring that to the centre of this journey,” he added.

