ABU DHABI, UAE – Ghitha Holding PJSC, a UAE-based diversified conglomerate spanning agriculture, meals manufacturing, and distribution, a subsidiary of Worldwide Holding Firm PJSC (IHC), has partnered with SAP to digitally remodel core companies. The announcement was finalised throughout “Make it in the Emirates” discussion board in Abu Dhabi.
“This is a major step towards future-proofing operations and accelerating our contribution to the UAE’s food security agenda,” mentioned Falal Ameen, CEO of Ghitha Holding. “We are investing in world-class digital infrastructure to make our businesses more agile, more intelligent, and more responsive to the evolving needs of the nation and the region.”
The digital transformation modernises Ghitha’s IT panorama, streamlines operations, enhances provide chain visibility, and harnesses SAP Enterprise AI to drive smarter decision-making by real-time enterprise insights, predictive instruments, and improved workforce planning. These developments will strengthen Ghitha’s potential to anticipate demand, enhance traceability, and function extra effectively, all of that are essential to making sure a dependable meals provide.
“Ghitha Holding is setting a powerful example of how targeted digital investment can unlock long-term strategic value,” mentioned Marwan Zeineddine, Managing Director of SAP UAE. “By integrating AI, cloud, and planning capabilities, Ghitha is building the digital backbone needed to support national priorities and seize new growth opportunities.”
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NTT DATA, the worldwide expertise and consulting chief, shall be finishing up the implementation of the initiative.
As a part of the collaboration, Ghitha Holding and NTT DATA will even co-develop a pioneering digital resolution designed for the consumer-packaged items (CPG) sector, targeted on dairy and poultry. Drawing on deep trade information and technological innovation, this new platform is anticipated to function a regional benchmark and encourage wider digital adoption within the sector.
Dr. Bahri Danış – Govt Vice President of NTT DATA META area, commented, “We are honoured to be Ghitha Holding’s strategic partner on this journey. This project represents the power of technology when combined with visionary leadership. By joining forces to co-create a CPG-focused solution, we aim to deliver lasting value — not only for Ghitha, but for the wider industry. It is a privilege to support a future-ready organisation that is committed to innovation.”
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The excellent SAP digital transformation venture will span two years, with the primary part anticipated to go dwell round mid-2026.
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